Because discovering and making unusual connections
is the core and soul of all creativity.
Tuesday, June 22, 2010
Why. How. What.
All organizations and careers function on 3 levels. What you do, How you do it and Why you do it. The problem is, most don’t even know that Why exists. Money is not a WHY, it's a result.
"People don't buy what you do, they buy why you do it. The goal is to do business with people who believe what you believe." Simon Sinek
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