Thursday, February 07, 2008
Maison et Objet
“Faced with an unappealing daily existence and uncertain future,” text on the wall explained helpfully, “it’s time to strike a new attitude!”
In the absence of much practical direction from the official sources, and given the disparate merchandise visitors had to sort through in a few days (Jan. 25 to 29), the Maison et Objet seemed like a good opportunity to put the discipline of trend forecasting to the test.
Would journalists and forecasters at the show reach a consensus, independent of outside influences, about where things are headed, or would they pick out patterns that suited their own tastes, looking for “the trends you want to see,” as Michelle Ogundehin, the editor in chief of British Elle Decoration, put it?
Ms. Ogundehin and four others whose business it is to spot what’s coming next were asked to accompany a reporter on separate rounds of the show and to describe trends they were seeing.
Results of this exercise may surprise skeptics. Choosing different examples and using different words, the five broadly agreed on a few distinct currents in furnishings design and on some reasons behind them.
Read the entire Sabine Rothman Putting Trend Spotters on the Spot piece in today's The New York Times.
Or, head straight over to Maison et Objet and decide for yourself.
That's Right,
HMK
Labels:
forecasting,
Maison et Objet,
trends
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