Thursday, February 01, 2007
Web 2.0 is a mass phenomenon, concludes a survey conducted by Booz Allen Hamilton.
The survey reveals that 41% of internet users in the UK already use Web 2.0 sites, to interact and participate with others in a massive worldwide community of users. Web 2.0 sites such as YouTube, Flickr and MySpace allow the direct exchange of ideas and information between individuals.
Booz Allen Hamilton interviewed several thousand consumers in the UK, Germany and the USA between August and October 2006 (n=2400) about their attitude to Web 2.0, what it offers in the broad sense, and about their actual user behaviour.
Read the Whole Survey
Thanks to the folks at : Putting People First