Poppa U Mow Wow! I love this stuff!
PROCEDE® is the R.BIRD method for exploring creative strategies and greater possibilities.
Its principles are drawn from more than a quarter century of experience and, not, merely invented for the sake of marketing.
Work at R.BIRD respects their Procede principles on every project.
Live it. Learn it. Know it.
Dig it: Principles of PROCEDE® #4
There are no wrong answers. It’s better to consider an option than to presume an objection.