There is no shortage of logos in the world, no dearth of brands striving for consumer allegiance and no chance that the creation of new brands and logos will cease.
In fact there’s an interesting subset of brands and logos that don’t bother with what seems like a crucial component: an actual product, service or company.
Consider the Weyland-Yutani Corporation. It’s part of the fictional universe depicted in the 1979 film “Alien” and its sequels; Nostromo, the spaceship freighter in the first movie, is a Weyland-Yutani vessel.
The company doesn’t do much in the way of branding in, you know, reality. But as it turns out, it’s possible to buy yourself a Weyland-Yutani T-shirt, or even a Nostromo T. It also turns out many people have.
Read the whole thing over at: The New York Times or go straight to the shirts: Last Exit To Nowhere.
Reminds of the custom Belushi COLLEGE sweatshirts I used to make for myself during my art school days at MassArt.
That's Right,
HMK
Cool Illustration by Peter Arkle
Posts
