Monday, December 31, 2007

Free Air Guitar

Here's a cool promo idea to launch 96.3, a new rock radio station. Guitar Stands were placed around Glasgow City Centre inviting people to help themselves to an air guitar.

Agency: The Bridge, Glasgow
Creative Director: Jonathan d’Aguilar
Copywriter: Gregor Stevenson
Art Director: Simon Parker

Air This!

Merry New Year!


That's Right,


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