Tuesday, June 22, 2010

Why. How. What.

All organizations and careers function on 3 levels. What you do, How you do it and Why you do it. The problem is, most don’t even know that Why exists. Money is not a WHY, it's a result.

"People don't buy what you do, they buy why you do it. The goal is to do business with people who believe what you believe."
Simon Sinek

That's Right,


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